Creation of product videos for use in international Pop Up Shop openings and international sales at the same time.
Company S
Manufacturing traditional wooden fittings / Osaka
Profile of Company S
【Business】Manufacturing (wooden fittings, furniture, interior decoration, etc.)
【Capital】3 million yen
【Number of employees】3 (not including directors)
【Founded】 in 1956
【Established】 in 1998
Inquiries and issues
We want to develop international sales channels.
Paccloa’s Proposals and Support
Advice on the difference between international and domestic distribution
Preparation and merchandising advice for opening international Pop Up Shops
Support for the production of product videos for international markets
Case studies of international branding, how to proceed, and advice on specific STEPs
Outcome
Know-how on initial response to international inquiries
International Pricing
Product videos that resonate with international consumers
Start of international branding
Testimonial from the Director
Q1 What was the status of your company’s international expansion at the beginning?
We are a very small company, so international expansion was something far away and unrealistic for us to be honest,
However, in recent years, as we have been approached about various international opportunities, we have gradually come to realize that it is something that we need to do,
I was fortunate to have a chance to meet Ms. Ogawa.
Q2 Did the advice you received from Paccloa have a positive impact on your international expansion?
Ms. Ogawa gave us advice on how to tackle the unknown area of international expansion,
Ms. Ogawa gave us a guideline for proceeding with our overseas expansion on a yearly basis without any difficulty,
This has made a big difference in our company’s international expansion from “unrealistic” to “realistic”.
Q3 What did you think of the sometimes harsh advice?
First of all, Ms. Ogawa gave us a book to learn about international expansion, which we did not know anything about, and then she shared a lot of her knowledge and information with us.
We are also grateful for her attentive and detailed support when we had any problems.
Q4 Have you consulted with any other experts or consultants regarding international expansion?
Ms. Ogawa does not give superficial or general advice, but rather works with us to solve our problems and guides us to have the ability to solve them.
Q5 What, if anything, has made a lasting impression on you?
There is one thing that has left a great impression on me in the course of your guidance.
When I was ready to compromise to a certain point,
She said, “You must say what you need to say.
Never do anything you will regret if you don’t do it.”
Thanks to her advice, I was able to achieve very good results.
Ms. Ogawa is a teacher who gives her full support and guidance in everything she does.
I am truly grateful for the support I received from her.